Strategic Consulting

Man trekking in snow, sunny winter day

RMA offers innovative but practical strategic advice. Our counsel and communications planning follows an evidence-based approach that leads to measurable results. We work with you to build cost-effective communications strategies that support your high-priority projects, programs and campaigns.

Based on your needs and resources, our specialists can provide:

  • strategic advice and counsel
  • strategic assessment of your objectives, audiences and narrative
  • development of your narrative, including messages and value proposition
  • market and public opinion research (through Nanos Research)
  • communications and marketing strategies and plans that may encompass crisis communication, issue management, risk communication, media relations, public information campaigns, and public engagement initiatives
  • communications and marketing project management plans


Selected Past Projects

  • Strategic advice and planning services for the External Panel on Assisted Dying (External Panel on Options for a Legislative Response to Carter v. Canada)
  • Communications audit and needs assessments for organizations including a national professional medical association and the Prime Minister’s Volunteer Awards
  • Development of narratives, messages and value proposition for SaskPower
  • Crisis and emergency communications plans for the Department of National Defence
  • Risk communication strategies for the federal government’s Geo-spatial Platform (Open Maps)