IE for Large Organizations

Idea Engineering for Large Organizations (All Sectors)

Many organizations allow their big idea – the innovation that drives what they do – to become obscured by features, tech specs, sales targets, experts’ language and day-to-day operations. When it’s lost, so are the focus, energy and enthusiasm that got the company or organization moving in the first place.

With Idea Engineering you can capture or re-capture the attention, imagination and support of those who are critical to your success. It has three general steps that we customize for each client.

1 Finding Your Big Idea

We work with you to find or rediscover your big idea and express it in a way that is clear, authentic and compelling.

2 Idea Impact Testing

We bring your key people together for an intensive workshop to refine and test the big idea in the most difficult of communications environments – the face-to-face presentation.

3 Infusion

We help you put momentum into your big idea by infusing it throughout your enterprise and in the minds of those whose support you need (including staff, customers, partners funders, and investors).

Why Idea Engineering for Your Organization?

IE Outcomes